Thursday, January 04, 2007

The Proof is in the Banana!

In 1992, the Rainforest Alliance sent Chiquita a list of demands - Stop poisoning the environment and the banana farmers with the use of chemical pesticides, herbicides and fertilizers.

Dave McLaughlin, general manager of Chiquita's Costa Rican branch, decided to listen. He started by cultivating only two plantations using environmentally friendly methods. The experiment ended up being so successful, Chiquita implemented the changes company-wide. The company spent $20 million to introduce less-toxic pesticides, recycle all plastic bags, improve the working conditions for the farmers and build homes and schools for employees.

The results speak for themselves. It is now more than 10 years later, and all 110 Chiquita plantations in South america have the Rainforest Alliance stamp of approval. What's more, Chiquita is saving a staggering $5 million a year on pesticides and production has increased 27 percent. Source: ODE Magazine (Dec. 2006)

Organic methods do work. And if you understand the biology of organic, if you educate yourself about the health of your soil, you will understand the why and the how.

Click on this book and buy it! It is your key to understanding the how and why of the health of your soil.

Chemicals kill the health of your soil. Organic is about more than just not using chemical pesticides, herbicides, and fertilizers. It's about replenishing and re-establishing a healthy soil food web.


Organic bananas are one of the more affordable organic products available. I feel good about feeding them to my son.

This healthy young man is my son, Keven.

And I feel the same when I serve the nutritious, organic food I grow in my own garden. Not only because I am doing good for my family, but I'm also doing good for their environment.

Respect your soil,

MotherEarth'sFarm / VermiCultureNorthwest
Where good things come from for the body and soil.

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